Privacy Policy
Effective Date: 01 July 2025
1. About Us
This website is operated by Apex Drainage Solutions Ltd, a local drainage service provider in the United Kingdom. We are committed to protecting your privacy and complying with UK GDPR and the Data Protection Act 2018.
2. Information We Collect
We may collect and process:
Contact details (e.g. name, email) you provide via our forms
Technical data (IP address, browser type, device info)
Information collected via cookies and analytics tools
Data provided for newsletters or customer support
3. How We Use Your Data
We use your data to:
Respond to your enquiries
Improve website performance and usability
Send marketing communications (if you opt in)
Analyse traffic and user behaviour
Serve personalised ads (where consented)
Comply with legal obligations
4. Cookies and Similar Technologies
We use cookies and similar technologies to:
Enhance your browsing experience
Personalise content and ads
Provide social media features
Analyse our traffic
We share information about your use of our site with our advertising and analytics partners.
Advertising and Third-Party Cookies
We use Google Ads and other advertising partners to display ads. These third parties may use cookies to serve personalised ads based on your previous visits to our site and other websites.
Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our sites and/or other sites on the Internet. You can opt out of personalised advertising by visiting Ads Settings.
For more about how Google uses data, see: How Google uses information from sites or apps that use our services.
5. Cookie Consent
We ask for your consent to use non-essential cookies (including advertising and analytics cookies) in accordance with UK GDPR and the Privacy and Electronic Communications Regulations (PECR). You can manage your cookie preferences at any time via our cookie settings tool.
6. Data Sharing
We may share your data with trusted third-party service providers (e.g. analytics providers, email platforms) who help us operate the website and deliver our services. We ensure all third parties comply with data protection laws.
7. Data Retention
We retain personal data only as long as necessary for the purposes we collected it, including legal, accounting, or reporting requirements.
8. Your Rights
You have the right to:
Access the personal data we hold about you
Request correction or deletion
Withdraw consent at any time
Object to processing for direct marketing
To exercise these rights, contact us at: in**@**********************co.uk.
9. Security
We take appropriate measures to protect your personal data from unauthorised access, loss, or misuse.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Please review it periodically.